OMV entered the Serbian market in 2001. Headquartered in Belgrade, OMV Serbia currently has 63 filling stations and holds around 10% market share in Serbia.
The OMV stations are multifunctional service centres - filling stations for people and vehicles. OMV customers are provided with fuels, lubricants and car wash services; in addition 58 VIVA shops offer snacks, refreshments and a broad range of additional services. OMV Serbia directly employs 46 people and has created more than 800 jobs via its network of filling stations.