Forward for Good – the new OMV brand identity

OMV is taking the next step and driving forward its transformation. The new corporate identity is being revamped in the coming 3 years in seven countries – Austria, Romania, Hungary, Slovakia, Czech Republic, Bulgaria and Serbia. The new identity actively supports OMV's commitment to be the preferred partner for sustainable mobility solutions today and in the future.

The new strategic focus is on creating a world where sustainable energy, mobility and lifestyle become a reality for everyone.

The brand identity will be completely renewed in all communication media with our consumers and business clients. The new design is also being implemented gradually at around 1,000 OMV filling stations which serve more than 650,000 customers every day. The new brand identity will also be implemented also on fast expanding network of EV chargers.

Digital touchpoints transformation to the new brand identity will start with OMV Group website and continue with the OMV MyStation application, which currently has more than 1 million users across Central and Eastern Europe.